Chrome has always been at the forefront of innovation, making your browsing experience faster, safer, and more efficient.
Over the years, AI has played an important role in enhancing these experiences, from protecting you against malicious sites to offering real-time captions and helping you stay organized online. Now, Chrome is introducing three new AI features, powered by Google’s advanced AI and Gemini models, that will take your browsing to the next level.
See how Chrome’s new AI features, including Google Lens for desktop and Tab compare, can help you get things done more easily on the web.
1. Search Smarter with Google Lens on Desktop
Google Lens has revolutionized how we search on our phones, allowing us to explore the web simply by using images. Now, this powerful tool is coming to your Chrome desktop. With the latest update, you can effortlessly select, search, and inquire about anything you see on a webpage—without leaving your current tab.
To use this feature, click the Google Lens icon in the address bar or access it through the right-click or three-dot menu. Once you make a selection, you will see related images and search results in a side panel. With multisearch, you can refine your results by color, brand, or other details. You can even ask follow-up questions to dive deeper into the topic. Depending on your query, Chrome might present an AI Overview, offering you the most relevant information from across the web—all in one place.
2. Simplify Shopping with Tab Compare
Shopping online often involves juggling multiple tabs to compare products, prices, and reviews—a task that can quickly become overwhelming. Enter Chrome’s new Tab Compare feature. Rolling out in the U.S. over the next few weeks, this feature uses AI to generate a comprehensive comparison of products across your open tabs, making your decision-making process easier and more informed.
For instance, if you are searching for the perfect Bluetooth portable speaker for your next adventure, Chrome will suggest generating a comparison table that consolidates all the essential details—such as specs, prices, and ratings—into one tab. No more endless tab switching; Chrome brings everything you need into one view.
3. Rediscover Sites with AI-Enhanced Browsing History
We have all been there—you remember visiting a site last week, but you can’t quite recall its name or how to find it again. Chrome’s new AI-powered history search is here to help. Launching soon in the U.S., this feature allows you to search your browsing history in a more conversational way.
Simply type something like, “What was that ice cream shop I looked at last week?” into your history, and Chrome will show you the relevant pages. This optional feature can be easily toggled on or off in your settings, ensuring your privacy. Importantly, no data from incognito mode will be included in these searches.
Chrome’s Commitment to a More Helpful Browsing Experience
With these AI-driven updates, Chrome is making it easier to find the information you need and complete tasks more efficiently. As AI continues to evolve, you can expect even more features designed to make your browsing experience seamless and more intuitive. This article was inspired by insights from the original blog post available at this link. Stay tuned for more exciting updates from Chrome!
September 5, 2024
