MY Expereince
my services areas
Voice
Search SEO
Smart devices have transformed the way a user interacts with search engines, with voice search becoming the new trend, I specialize in setting up your website so its content is appropriately structured to answer simple and common queries based on voice. By focusing on question-based keywords, and conversational phrases, I ensure your business is ready to capture traffic from voice searches, which often have a higher intent to convert.
- Question-Based Keyword Optimization
- Featured Snippets Optimization
- Mobile & Voice Usability
- Schema Markup for Voice Search
E-commerce SEO
E-commerce SEO is critical for businesses that sell products online. I concentrate on optimizing the product pages, category pages, and technical structure of your online website. This includes everything from optimizing product descriptions for search engines to improving site architecture and implementing structured data. I also help identify and address key issues like duplicate content, crawl errors, and slow page speeds that can negatively impact your online store’s performance. I focus on Conversion rate optimization and reputation management for your business so you get the maximum ROI.
- Product Page Optimization
- Category Page SEO
- SEO-Friendly URL Structures
- Duplicate Content Resolution
- Rich Snippets & Schema Markup
- Backlinking
- CRO
App Store Optimization:
Boost Your App’s Visibility
One of the most important things you can do to your mobile app is optimize it for App stores (Google Play, Apple App Store). App Store Optimization (ASO) by an expert Shiwali, to be higher up in search results and more visible to potential users. I also serve to get the unique route for your app doing keyword research, title optimization & user ratings so that your product can stand in this highly competitive market. Through my ASO Services, Your app will be discovered by the correct audience which brings you more downloads and better engagement with your users.
- App Title & Description Optimization
- Keyword Targeting for App Stores
- User Ratings & Reviews Management
- Visual Asset Optimization (Icons & Screenshots)
- Localization for App Store
Backlinking
& Off-Page SEO
Backlinks are a huge component of ranking higher in search results, but not just any link! Authoritative links are one of the most powerful ranking factors in SEO, I specialize in building real referral traffic and pushing search engine rankings up. My backlinking strategy involves finding top-tier sites within your niche and obtaining links through content marketing, guest posting, and strategic partnerships. On the other hand, I make sure that toxic links that could harm the performance of your site are disavowed for a clean backlink profile and greater domain authority.
- High-Quality Link Building
- Guest Posting & Outreach
- Content Marketing & Linkable Assets
- Disavow Toxic Links
- Competitor Backlink Analysis
Local SEO
I will ensure a full Local SEO service by making it easy to find your business for location-based queries. Optimizing the location query entails positioning the business in a manner that the business will appear on Google Maps and other local search results – these being most attractive to customers in a particular geographical location. In this, optimization of a Google My Business profile will include NAP consistency across different platforms, creation of local citations, and online review management to gain trust from your potential clients.
- Google My Business Setup & Optimization
- Local Citation Building
- NAP (Name, Address, Phone) Consistency
- Local Keyword Targeting
- Online Reviews Management
Keyword Research & Strategy
Keyword research is the base of any SEO campaign, so I make use of advanced tools and techniques that provide you with the best relevance and profitability keywords for your business. Using both high-traffic and long-tail keywords, I ensure that your website attracts qualified visitors who are more likely to convert. It include in-depth analysis of your competitors, content gap evaluation, and keyword mapping to deliver appropriate content suitable for the intent of the users while also balancing search volume and keyword difficulty to ensure that the chances of ranking high in search results are maximized.
- Competitor Analysis
- Long-Tail Keyword Identification
- Content Gap Analysis
- Search Volume & Difficulty Analysis
- Keyword Mapping
Technical SEO
Technical SEO is the backbone of any successful SEO strategy. I ensure your site technically delights, that is making it easier for search engines to crawl and index that content. This Include optimized XML sitemap and robots.txt files, improved site speed, mobile usability, structured data, and schema markup. Actually, I would be able to provide technical service in SEO that would ensure your website is according to the best practice, which means it will bring better rankings and good user experience. It also includes regular audits to find and fix any issues that could hinder your site’s performance.
- XML Sitemap & Robots.txt Optimization
- Website Speed Improvement
- Mobile Usability Optimization
- Structured Data & Schema Markup
- Google Search Console errors resolution
- SEMRush, AHERFs, SERanking and other tools health score optimization
Google
Penalty Recovery
Recovery from Google penalties with targeted strategies to get your site’s ranking and visibility back on track . I analyze your site’s issues, implement corrective measures, and ensure compliance with Google’s guidelines to regain your search engine standing.
- Analysis
- Correction
- Compliance
- Recovery
- Monitoring
Post-Malware
SEO Recovery
Restoring your site’s SEO performance is critical after a malware attack.It will involve cleanup and also getting your site secure, which leads to a good SEO recovery plan to regain lost rankings and traffic.
- Cleanup
- Security
- Restoration
- Recovery
- Monitoring
Reputation Management
I can ensure that you maintain a positive image of your brand as I help you develop strategies to create the right content, track online mentions of your brand, and manage negative remarks so as to have a favorable public opinion.
- Monitoring
- Content
- Engagement
- Addressing
- Enhancement
Conversion Rate Optimization
Boost your website’s effectiveness by optimizing user experience to increase conversions. I analyze user behavior, implement A/B testing, and refine site elements to maximize the number of visitors who complete desired actions. I utilize key tools like Google analytics, HotJar etc for the same.
- Analysis
- Testing
- Refinement
- Optimization
- Tracking
Google Tag Manager Setup
Simplify your tracking and analytics with Google Tag Manager. I set up and configure tags to simplify the management of your marketing and analytics scripts, ensuring accurate data collection and improved campaign tracking.
- Setup
- Configuration
- Tracking
- Management
- Optimization
E-Mail Marketing
Manage to reach and engage through targeted email marketing campaigns, workflow automation, and performance analysis with compelling campaigns. My services help you in result-driven campaigns, create good customer relationships, and allow you to achieve the best possible potential by setting up the tool and making your way from campaign management to the final output.
- Strategy development
- Template design
- List management
- Automation setup using tools like Mailchimp, HubSpot, or ActiveCampaign.
- A/B testing
- Analytics & reporting
- Integrating tools like CRM, e-commerce platform or website
- Ensuring compliance with GDPR and CAN-SPAM
Data Analysis and Visualization
I work very closely with the client to bring out the key metrics and KPI’s that are an essential requirement and workable to the client’s strategic objectives. Deeper interpretations of analyzing data reveal actionable insights at high levels which drive decisions at every level in an organization. Rich, interactive visualization built on top of tools such as Google Looker Studio, Tableau, Power BI, and Swydo. Most importantly, my expertise lies not only in visualization, but also in analytics-techniques, which include data mining and evaluation to extract meaningful patterns and trends from data. With an understanding of ETL processes and database management, I’m able to integrate data from multiple sources and provide cohesive reporting solutions to clients who empower them to make informed decisions to advance business success.
- Tableau
- Microsoft Power BI
- Looker Studio
- Google Analytics
- MySQL
- Excel
- Swydo
Social Media Management
I offer comprehensive social media management services to ensure the maximum exposure and engagement of your brand. From the development of a correctly tailored strategy, creation of great content, proper scheduling, and posting, I keep your channels resonating with the audience and driving meaningful results. Alongside the crafting and execution of strategies above, I undertake an exhaustive audit of your social media in order to understand strengths, weaknesses, and opportunities for growth. I manage to set and track KPIs, keeping watch over improvements and changes in performance over time. With a data-driven approach with excellence as the guiding principle, I will do my best to grow your brand’s social media presence, foster meaningful engagement, and ultimately meet all of your business objectives.
- Complete social media audit
- KPI monitoring
- Content scheduling using tools like Hootsuite, Buffer etc
- Audience research
- Platform selection
- Editorial calendars
- Collaboration & partnerships
- Engagement monitoring
- Detailed reporting
- Competitor analysis
FACEBOOK
ADS
I offer services in creating Facebook ads that connect your business to actual target audiences and help you realize marketing goals. My tailored ad campaigns ensure your message resonates with your actual customers, increase engagement, and boost conversions. Using data-driven strategies, I optimize ad performance through precise targeting and better-created creatives. Your Facebook ads will be cheap and impactful in the overall process. Hence, they stand to actualize brand visibility, generate leads, and skyrocket sales.
- Compelling ads
- Targetted audience
- Ad optimization
- Appealing creatives
- Advanced tracking
- Performance analytics
- Boost visibility
- Generate leads