Google AI Overviews are hurting click-through rates

Breaking Down the Buzz

Google’s AI Overviews Are Changing Search Results But… it’s not good news for websites.

What’s New in Google             Search?

AI-generated summaries now appear at the top of many search pages. These give quick answers without clicking any links.

The Big Issue

📉 Fewer people are clicking on actual websites. Why? Because the answer is already shown!

Who’s Affected?

Bloggers, content creators, eCommerce sites, and news platforms.   They're seeing drops in traffic and lower engagement.

What the Data Shows

💬 Some websites report a 20-40% drop in clicks after AI Overviews started appearing.

SEO is Evolving       (Again)

It's no longer just about ranking high. It’s about standing out beyond the AI box.

Tips to Stay Visible

🔹 Create content AI can’t summarize      easily 🔹 Add value with expert opinions 🔹 Use visuals, videos, and personal      stories

Final Takeaway

AI Overviews offer speed — but they come with a cost. 📉 Less visibility = less opportunity. 💡 Time to rethink your content strategy!